GENESIS PREVIEWS SECOND SUV: ATHLETIC AND DYNAMIC GV70

Oct 28, 2020

  • The new Genesis GV70 represents an athletic, yet versatile option in Genesis’ emerging lineup of SUVs
  • Inspired by the design philosophy of “Athletic Elegance”, GV70 features a sporty and powerful appearance
  • First-ever GV70 U.S. deliveries in calendar year 2021


SEOUL
, Korea, October 28, 2020 – Today, Genesis officially revealed the exterior and interior of the athletic and sporty GV70 SUV. The much-anticipated GV70 becomes the fifth model in the Genesis lineup, joining the G70, G80, and G90 sedans, along with recently announced GV80 flagship SUV. Like all other Genesis models, the GV70 will be based on a rear-wheel-drive platform.

“Genesis continues to build on our solid foundation with the addition of new and exciting products to our lineup,” said Mark Del Rosso, President and Chief Executive Officer of Genesis Motor North America. “We recently launched our first-ever SUV, the flagship GV80, with U.S. deliveries beginning in the next thirty days. Now, with the upcoming release of the dynamic GV70 and a further diversified product portfolio, Genesis will be able to reach an even broader audience of American consumers.”

The “G” in GV70 represents Genesis, while the “V” refers to the versatility that only a Genesis SUV can offer.

Inspired by the design philosophy of “Athletic Elegance”, the GV70 features a sporty and powerful appearance.

The design of the GV70’s front is thoroughly unique. The iconic Crest Grille, which takes its shape from the Genesis logo, has been set lower than the Quad Lamps to reflect the SUV’s athletic nature, while the two lines of the Quad Lamps evoke a sense of speed and dynamism. Skid plates placed on the bottom of the bumpers reinforce the SUV’s powerful image.

When viewed from the side, the GV70 exudes an elegant sensibility. The arching Parabolic Line, which begins at the top of the Quad Lamps and runs elegantly along the side of the SUV, creates a dramatic contrast with the muscular rear fenders. The sleek and elegant coupe-like roofline, along with the dropping chrome line to the C-pillar, accentuate the GV70’s unique athletic characteristic.

At the rear, the taillights feature the ultra-thin signature two lines of the Quad Lamps, while all functional elements are set in the bumper, helping to achieve exceptionally clean, pure forms. The rear also features a number of subtle design details – including a G-Matrix pattern-applied bumper, a unique vertical shaped muffler, and a body-colored diffuser – that accentuate the GV70’s dynamic look.

Genesis also unveiled a GV70 Sport model, which features an eye-catching design.

The Sport package model includes an exclusively designed front bumper and 21-inch, G-Matrix pattern-applied wheels, as well as dark chrome garnishes and a large diameter exhaust, which evoke a pronounced dynamic expression. The Sport model’s interior features exclusive colors and trim, including a sport steering wheel and carbon-fiber appointed consoles and doors, which accentuate its dynamic image.

“The audaciously designed new GV70 breaks new ground for Genesis through purity of design execution. This follows the Genesis G80 and GV80 which demonstrated the perfect balance of our design identity 'Athletic Elegance,'” said SangYup Lee, Senior Vice President and Head of Global Genesis Design.”

He added “The new GV70 inherits the Genesis design DNA including signature elements, such as the Wing Face and Two Lines. Along with the G70, the athletic 70-series line-up expands our design territory. As a luxury brand based in Korea, we are excited to offer the ‘Beauty of White Space’, Genesis’ contemporary spatial experience exclusively to our customers.”

The first-ever GV70 is expected to arrive in the United States in calendar year 2021. More details will be available closer to launch.

 

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Genesis Motor America
Genesis Motor America is headquartered in Fountain Valley, California. Genesis is a global luxury automotive brand that delivers the highest standards of performance, design and innovation. Genesis offers a range of models including the G70 compact sport sedan, G80 midsize executive sedan, the flagship G90 full-size sedan, and the GV80 midsize sport utility vehicle.

All Genesis vehicles are covered by an industry-leading warranty that includes a 10-year / 100,000-mile powertrain warranty with enhanced roadside assistance and concierge services including:

  • Three years / 36,000 miles of complimentary scheduled maintenance
  • Three years / 36,000 miles of complimentary Genesis Service Valet care
  • Three years of complimentary Genesis Connected Services
  • Three months of complimentary SiriusXM® Satellite Radio All Access
  • Three years of complimentary Annual Multimedia and Navigation Updates and lifetime complimentary traffic data via HD+ Traffic radio.


Genesis was ranked the #1 premium brand in the industry for the fourth consecutive year in JD Power’s 2020 Initial Quality Study (IQS), was named #1 overall in the J.D. Power 2020 Vehicle Dependability Study (VDS) and the #2 brand in the annual Consumer Reports 2020 Report Card rankings. The Genesis G70 luxury sport sedan has won 21 major awards and accolades. Earlier this year, the Insurance Institute for Highway Safety (IIHS) awarded all three 2020 Genesis vehicles; G70, G80 and G90 with their highest rating of Top Safety Pick+. Genesis is the only brand in the industry whose entire portfolio is Top Safety Pick+ rated.

For more information on Genesis and its new definition of luxury, please visit www.genesis.com.

Please visit our media site for the latest news at www.genesisnewsusa.com.

Genesis Motor America on Twitter | YouTube | Facebook | Instagram



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